Why does the shared suppression pool matter?
Most tools only use your own data. Greylytics combines suppression signals from every subscriber, so the network gets smarter and richer over time. If one bad lead is flagged, it’s blocked for everyone.
What kind of savings can I expect?
On average, 25–35% of leads are duplicates, aged, or low intent. Greylytics suppresses those leads before you spend marketing dollars on them again. For every $1 invested, clients typically save $20–$30 in ad spend, delivering a projected 20× ROI.
How is Greylytics different from traditional lead verification tools?
Lead verification happens after you’ve already paid for a lead. Greylytics works before dollars are spent — preventing waste instead of just flagging it.
Is Greylytics just a compliance tool?
Greylytics is fully compliant and secure — consent and data privacy are built in from day one. But it goes far beyond compliance. Our focus is on ROI protection: every $1 invested prevents $20–$30 in wasted ad spend by keeping low-intent, duplicate, and aged leads out of your campaigns.
How does Greylytics integrate with my current marketing stack?
Greylytics works alongside your existing systems. A lightweight pixel tracks traffic, and suppression updates flow automatically into Google Ads, Meta, and your CRM via API or Zapier. No major changes to your workflows are required.
Will Greylytics slow down my forms or landing pages?
No. The Greylytics pixel is optimized to load asynchronously, so it won’t affect site speed or conversion rates. Data is hashed in-browser before it ever leaves, ensuring both speed and security.