How It Works
Greylytics makes lead suppression simple. From pixel install to scoring to real-time ad platform sync, every step is designed to protect your budget and focus your spend on high-quality prospects.
Step 1: Install the Pixel
Drop the lightweight Greylytics snippet on your landing pages and forms. It captures hashed identifiers, campaign data, and consent in real time, without slowing down your site.
Step 2: Suppression & Scoring
Our suppression engine compares each new lead against a shared base of known low-intent, duplicate, and aged records. Even if you’ve never targeted that individual before, Greylytics can identify they’re not worth the spend and block them automatically.
Step 3: Sync & Save
Suppressed leads move from static to active, syncing directly into your Google Ads and Meta exclusion audiences in real time. Bad leads aren’t left sitting in a file they’re automatically blocked from retargeting and future campaigns, ensuring every dollar is redirected toward high-quality prospects.
